Make the Passport financially useful for everyone who adopts it.
Movement Identity should not only look valuable. Each partner needs a reason to use it, sell it, or recommend it: cleaner handoffs, premium progress products, recurring reports, better retention, and controlled sharing.
The Passport turns progress into a product.
Training groups, PTs, clinics, and testing partners can package progress, source labels, and shareable reports while the athlete keeps ownership. The business value comes from trust, retention, cleaner handoffs, and repeatable proof.

Buyer: Athletes, parents, teams, agents
Economics: Add CAD $299-$799 to testing, offseason, or return-to-performance blocks.
Value: Higher retention, clearer progress proof, stronger premium programming.
Buyer: Patients, athletes, referring physicians
Economics: Package intake, follow-up, outcomes, and share views into a paid service layer.
Value: Less repeated intake, better patient communication, cleaner referral handoffs.
Buyer: Athletes, teams, training groups
Economics: Turn force, speed, mobility, and readiness testing into longitudinal proof.
Value: Testing becomes a recurring record, not a one-time PDF.
Buyer: Athletic departments, performance staff
Economics: Reduce intake friction and make transfer/new-player setup more standardized.
Value: Better context without absorbing uncontrolled private records.
Start with packages people already understand.
These are pricing concepts for pilot conversations, not guaranteed pricing. The point is to make the value concrete enough that partners can see where revenue, retention, or operating leverage comes from.
Movement ID, intake, baseline sources, 1 progress report, 1 scoped share.
Testing block, weekly proof points, readiness trend, partner report, access pass.
5-10 opt-in participants, review workflow, handoff report, pilot metrics.
Roster intake, QR onboarding, role scopes, audit model, staff training.
Make money from trust, not medical claims.
Take this to one training group and one clinical partner.
Ask what they would sell, what they would measure, what they would refuse to see, and which scoped view would make the Passport useful enough to adopt.